Nimans Network Services sees rebrand
Tuesday, September 10, 2019
Beyond Connectivity encompasses cloud communications (hosted pbx), mobile, networking (inc broadband) plus services working with big name brands such as BT, EE, Vodafone, O2 and…
Nimans has rebranded its Network Services division to 'Beyond Connectivity'.
“We are thinking beyond today by offering next generation services based on our Simplified network services proposition. It’s an exciting new era and a bold vision for the future,” says Graham Wilkinson, Head of Sales, Beyond Connectivity.
Beyond Connectivity encompasses cloud communications (hosted pbx), mobile, networking (inc broadband) plus services working with big name brands such as BT, EE, Vodafone, O2 and TalkTalk.
The rebrand gives ‘Beyond’ its own identity and web presence to differentiate itself and provide a distinctive voice in the market. Equally it builds on the company’s existing Simplified proposition of making the complicated simple, Wilkinson emphasises.
“Our new brand is not encapsulated in a logo, tagline, slogan or campaign. Brand is what we do, how we present ourselves every day and how our customers experience us.
"Go further is our brand promise and company mantra. It supports our existing customer centric culture and reflects our positive forward thinking approach to connectivity, technology and service.
“The rebrand will help us raise awareness to attract new customers. It enables opportunity for growth by providing a competitive edge through better brand positioning.”
Graham concluded: “We have a clear and separate identity that reflects our friendly, professional, accessible and reliable team, based on a 20-year pedigree with lots of expertise and experience. We’ve outgrown our previous brand and can achieve more with a new identity.
“Beyond Connectivity will be known as Beyond on a daily basis and it puts us at the forefront of the Digital Britain in an era of hyper-connectivity."